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SERVICES

Creating content and campaigns that connect, engage, and inspire.

Core Services

Influencer Collaborations

What it is:
A tailored partnership where I bring your brand to life through authentic, engaging content that genuinely resonates with your audience. Perfect for brands looking to reach new followers, boost engagement, and build trust through relatable storytelling.
What's Included:
I create sponsored posts, Stories, and Reels on Instagram and TikTok that align with your brand’s aesthetic and values. Every caption and hashtag is crafted to match your brand voice, and I work closely with you throughout to ensure the content feels authentic and genuinely connected to your audience.
Your partnership:
Every collaboration is customised to your brand and goals. Reach out to create a plan that works for you.
INFLUENCER COLLABORATIONS
From Enquiry to Live Content 01 ENQUIRY Brand reaches out with collab details 02 BRAND FIT REVIEW Checking alignment with audience & values 03 PROPOSAL + RATE Tailored package, deliverables & rate sent 04 CONTRACT + PAYMENT Terms confirmed, agreement signed & secured 05 CONTENT CREATION Content filmed, styled & shot to brief 06 REVIEW + DELIVERY Brand approves, content goes live

What it is:
Authentic, high-quality content created specifically for your brand to use across social channels, your website, or marketing campaigns. Perfect for brands looking to showcase products naturally, boost engagement, and strengthen their online presence.
What's Included:
I create a range of content tailored to your brand, including product demos, testimonials, styling reels, and aesthetic b-roll, all crafted to align with your brand’s aesthetic and values. Every piece is designed to feel natural, on-brand, and ready to connect with your audience across platforms.
Your campaign:
Every project is tailored to your needs, ensuring content feels natural, professional, and ready to perform.

User Generated Content

USER GENERATED CONTENT
From Brief to Final Files 01 ENQUIRY Brand reaches out with UGC need 02 BRIEF + PRODUCT Brand brief received, product or access sent 03 PROPOSAL + QUOTE Deliverables, usage & price confirmed 04 BOOKING + PAYMENT Agreement signed, spot secured 05 CONTENT CREATION UGC filmed and edited to brief 06 DELIVERY + RIGHTS Final files delivered with usage rights

Social Media Strategy & Management

What it is:
A flexible service designed to help brands plan, optimise, and maintain a strong online presence. Perfect for brands that want to connect meaningfully with their audience, grow engagement, and achieve business goals through thoughtful social media planning and hands-on management.
Social Media Strategy:
I develop a clear content plan aligned with your brand goals, offering guidance on messaging, tone, and storytelling across platforms. This includes recommendations for content formats, posting schedules, and platform optimisation, along with ongoing performance tracking and feedback to refine future campaigns.
Social Media Management:
I handle scheduling and posting content across your selected platforms, community engagement including responding to comments and messages, and ongoing post optimisation to maximise reach, engagement, and audience growth. Throughout it all I provide consistent support to maintain a professional and cohesive brand presence.
Your plan:
From content calendars to strategy-first campaigns, your package is built around your brand’s needs and growth goals.
SOCIAL MEDIA MANAGEMENT & STRATEGY — PACKAGES

Choose Your Package

Tap a phone to see everything that’s included.

TIER 01

Foundation

Best for brands building a consistent, on-brand presence.

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TIER 01

Foundation

Best for brands building a consistent, on-brand presence.

Content planningMonthly content calendar
Feed posts8 / month
Content formatsGraphics & carousels
StoriesNot included
Captions & hashtagsOptimised for clarity
Scheduling & postingIncluded
Community engagementNot included
Performance reportBasic monthly report
Creative direction + check-inNot included
Add-onsIn-person content creation (additional fee)
TIER 02

Growth

Best for brands ready to grow reach, engagement & visibility.

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TIER 02

Growth

Best for brands ready to grow reach, engagement & visibility.

Content planningContent pillars + calendar
Feed posts12 / month
Content formatsGraphics, carousels & reels
Stories2 / week
Captions & hashtagsOptimised for reach
Scheduling & postingIncluded
Community engagement2 hrs / month
Performance reportReport + insights
Creative direction + check-inNot included
Add-onsIn-person content creation (additional fee)
TIER 03

Premium

Best for brands wanting a true creative partner behind their socials.

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TIER 03

Premium

Best for brands wanting a true creative partner behind their socials.

Content planningStrategy-led pillars + calendar
Feed posts16 / month
Content formatsGraphics, carousels & reels
Stories3–4 / week
Captions & hashtagsOptimised for reach & conversions
Scheduling & postingIncluded
Community engagement4 hrs / month
Performance reportIn-depth + recommendations
Creative direction + check-inIncluded, quarterly
Add-onsIn-person content creation (additional fee)
BUILD YOUR OWN

Custom

Best for brands with specific needs — we build it together.

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BUILD YOUR OWN

Custom

Best for brands with specific needs — we build it together.

Content planningBuilt around your goals
Feed postsYou decide
Content formatsTailored to you
StoriesYou decide
Captions & hashtagsIncluded
Scheduling & postingIncluded
Community engagementYou decide
Performance reportIncluded
Creative direction + check-inAdd-on available
Add-onsIn-person content creation (additional fee)

Scoped together after a quick discovery chat.

Looking for a deeper, one-off diagnostic before committing to ongoing management? Strategy & Audit Reports are available as a standalone service.

SOCIAL MEDIA STRATEGY & MANAGEMENT
From Strategy to Results 01 ENQUIRY They reach out about ongoing management 02 DISCOVERY CHAT Learn the brand, goals & challenges 03 PROPOSAL + QUOTE Tailored package, price & scope sent 04 BOOKING + ONBOARDING Sign on, share access & brand assets 05 STRATEGY + CALENDAR Pillars set, content planned monthly 06 POSTING + REPORTING Content goes live, results tracked

What it is:
Professional writing and editorial support designed to help brands communicate their message clearly, creatively, and in a way that connects with their audience across digital platforms and publications.
Writing:
I create original written content tailored to your brand voice and audience, including blog articles, website copy, brand storytelling, product descriptions, marketing copy, and social media captions. Every piece is designed to support your brand’s messaging, drive engagement, and strengthen your overall online presence.
Editorial:
Editorial writing focused on storytelling, insight, and informative communication. This includes journalism-style articles, feature pieces, opinion writing, blog editorials, and other long-form content. Editorial services also extend to refining and editing existing content to improve clarity, flow, structure, and consistency.
Project Investment:
Every project is scoped individually based on the work involved, the type of content, and the deliverables required. Reach out to discuss your project and I’ll put together a tailored quote based on your needs.

Writing & Editorial

WRITING & EDITORIAL
From First Draft to Final Copy 01 ENQUIRY They reach out about a writing project 02 DISCOVERY CHAT Discuss tone, goals & topics 03 PROPOSAL + QUOTE Scope, deliverables & price sent 04 BOOKING + BRIEF Agreement signed, brief confirmed 05 DRAFTING + REVIEW Draft written, feedback rounds 06 FINAL DELIVERY Polished piece delivered & published

Got Questions? I’ve Got Answers.

Can’t find what you’re looking for? Send me a message and I’ll get back to you.

WHAT TYPES OF BRANDS DO YOU WORK WITH?
I specialise in fashion, beauty, and lifestyle, while also collaborating with brands across wellness, travel, technology, and sport that align with my creative style and approach to storytelling. If your brand values authentic content, thoughtful strategy, and real impact, we’re probably a great fit.
HOW LONG DO PROJECTS LAST?
Projects can be one-off or ongoing depending on your goals. Many clients choose to collaborate over a few months to give strategy and content time to make a real impact, but timelines are always flexible and tailored to your needs.
CAN I CUSTOMISE A SERVICE OR PACKAGE?
Absolutely. While I have signature offerings, every project is tailored to your brand’s goals and creative direction. If you’re looking for something specific, we can put together a custom plan together.
HOW FAR IN ADVANCE SHOULD WE PLAN CONTENT?
For social content, TikToks, or UGC, one to two weeks is usually enough to stay strategic while leaving room for trends or last-minute ideas. For larger campaigns, editorial features, or blog series, booking three to six weeks ahead ensures everything is polished and perfectly timed.
DO YOU OFFER PAYMENT OPTIONS?
Yes! Depending on the project, you can pay in full upfront or split the investment into flexible instalments. I’ll always work with you to find an option that suits your project and timeline.
WHERE ARE YOU BASED? DO YOU TRAVEL?
I’m based in Sydney, Australia, but I create content for brands globally. Travel for shoots is available depending on the project, and remote collaboration is always an option.

Ready to work together?

Whether you have a clear vision or you’re still figuring out what you need, I’d love to hear from you. Let’s create something worth talking about.